Danone along with CPM decided to launch ‘Smoothie’ a fortified flavored milk with nutrition in competition with Amul Kool and Nestle Fun Shake. A product sampling activity was conducted to create product visibility and improve brand awareness.
Our Solution
To fulfill Clients requirements we took the following steps:
Distribution of engagement activities like coloring sheet, puzzle etc.
Explaining importance of milk by distributing product literatures.
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